Machel does it again!
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Say what you want about Machel Montano, the man is a whiz when it comes to marketing. Recently, Montano made a cameo appearance in Makamillion’s soon-to-be released video for the hot summer single, Till Morning. Machel has proven over the years that he understands the importance of riding the wave and so, with the popularity surrounding Makamillion’s massive single and the ‘rum’ connotation in it, there was no doubt that Montano would make his presence felt – complete with his 3Zero rum!
credit: http://etceterabuzz.com/soca/marketing-whiz-machel-again/
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