Pellau Magazine: 8 mill and counting for Nicki Minaj!

9:01 PM | Posted by Pellau | Edit Post

One week after one of the most anticipated music videos in the history of entertainment, dropped, reviews continue to come in and the benefits seem utterly incredible for the island of Trinidad and Tobago. Views for Nicki Minaj’s Pound the Alarm video on video sharing website, YouTube have exceeded 8.5 million.

Search engines have been inundated with news on the video- most of which are websites and entertainment portals that use one common adjective… ‘Caribbean’….

The term Caribbean is used descriptively however and so, even when the websites mention Trinidad an Tobago, the word ‘Caribbean’ offers a level of clarity on what can be expected from beginning to end of the carnival inspired video.

MTV’s RapFix headlined their story on the video, on July 31- the day the video was released, “Nicki Minaj’s ‘Pound The Alarm’ Video Spotlights Trinidad Carnival.”

The review, written by Jocelyn Vena starts,

“Nicki Minaj headed back to her hometown Trinidad to film the “Pound the Alarm” video from her Pink Friday: Roman Reloaded album, and after being teased with snapshots and a brief video clip, the full visual has premiered.”

Vena ends by saying Minaj cleans up the mess left behind by the crew, toward the end of the video and proves that she is the ‘baddest in all of Trinidad.’

WWW.Boston.com starts off their piece, compiled three days go by saying,

“Nicki Minaj references her Caribbean roots for her latest video, “Pound the Alarm.” The Young Money diva who was born in Trinidad, heads back to the island nation for a Carnival-themed clip for her newest single.”

The Huffington Post wrote,

“The Carnivale feel of the “Pound the Alarm” video is infectious, as is the pop-leaning song, which recalls Minaj’s Top-40 smash, “Starships.” In the video, Minaj — wearing an array of feathered outfits and partying with equally feathered backup dancers — is shown living it up on Port of Spain.”

On www.ryanseacreast.com, writer KJ Owens notes, “

The music video, shot in her homeland Trinidad over the 4th of July weekend, features outrageous partiers complete with headdresses, carnivalesque outfits sprinkled in feathers and beads, and crazy dancing. But would you expect anything less?”

Back home in T&T, Minaj’s name has become synonymous with talk of marketing the island- this as young and mature both say Minaj should hold an ambassadorial role with the purview of promoting the Carnival destination. Radio personalities across the board have been making comments relative to this- however there has been no official word from tourism officials on the island, as to whether Minaj will indeed be considered for such a post

Meanwhile, the artiste who has an endorsement deal with Pepsi is certainly raking in a bit more cash, this as she’s teamed up with rapper, Big Sean to promote footwear and apparel company Adidas’ Adidas Originals. The commercial sees a crew, inclusive of Chicago Bulls superstar Derrick Rose, Sky Ferreira, 2NE1, Kids These Days and fashion designer Jeremy Scott parading the streets of New York, Chicago, Tokyo, Paris and Rio de Janeiro to Nicki Minaj’s “Masquerade.”

Check out the Adidas commercial …